THE CHALLENGE OF HEURA
Heura, a brand that came to break it in the scene of processed vegan foods. It stands in a sector that follows the movement and pushes for sustainability.
We collaborated with Heura at the beginning of their success with the mission of developing one of their first products.
For such an interesting product due to its culinary applications, it had to be relevant and capable of generating value and preference.
WE DELIVER FOR HEURA
Gastronomic consulting and advice on brand positioning.
We developed a range of products with incomparable flavor and aroma. We found the best direction for a market leader combining product and social conscience.
THE RESULT WE ARE PROUD OF
A product like no other. Its flavor, texture and color make it unique in the segment of plant-based alternatives. It is a revolution for the consumer and has capability to compete directly with tofu, seitan or quorn. The brand is inspiring that awakens empathy, both among people and with the environment.
