THE CHALLENGE
It is exciting when the Sirvent family leaves the comfort zone and decides to start a new professional adventure. Innovation detected! The result is Sirvent Barcelona, a new 400m2 space with the concept that aims to accommodate a more extensive gastronomic offer.
In a project of this magnitude, It’s Enjoyable had to satisfy a series of needs:
- Define the gastronomic identity.
- Determine the brand positioning.
- Generate an audience on and offline among the consumers that best fit.
- Attract the interest of influencers as prescribers of the establishment.
WE DELIVER
Gastronomic consulting, brand positioning, social media management, influencer marketing, reputation management and gastronomic photography.
In these cases, where a restaurant calls itself a multi-gastronomic space, it is essential to organize the offer by thematic blocks.
- Design of new menus
- Introduction of new dishes
THE RESULT WE ARE PROUD OF
Three well-differentiated offers
According to the time slot and type of consumer desired:
– El Obrador: traditional brand products + pastry specialties. Breakfasts and snacks for all ages.
– Gastrobar: savory preparations such as normal dishes, salads and sandwiches. Ideal for lunch and dinner with an age range between 25 / 50 years.
– Brunch: international cuisine and traditional American pastries. From mid-morning to noon and focused on a young and cosmopolitan public.